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Becks Factor enough for England to win 2018 bid?

| 01.12.2010

England’s World Cup bid odds have been slashed by Ladbrokes to 13/8 (from 3/1) on the eve of the announcement in Zurich.

The presence of Beckham, Cameron & The Prince has revitalised confidence in England’s chances and as such a huge gamble is taking place with a number of 4 and 5 figure bets registering today.

The late surge for England sees previous second favourites Spain & Portugal drift out to 9/2 from 7/4.

Russia are still the solid favourites at 5/6.

Alex Donohue of Ladbrokes said: “We couldn’t give England away yesterday but the entire mood has changed and now punters are very up-beat about the English bid. It has to be the Becks Factor.”

Ladbrokes latest betting
Russia – 5/6
England – 13/8
Spain & Portugal- 9/2
Belgium & The Netherlands – 33/1



Robbie Morris

Robbie studied sports journalism at the University of Gloucestershire, an establishment chosen for its proximity to Cheltenham racecourse, where he was a season ticket holder. Upon graduation, Robbie was a contributor to GolfPunk, a national magazine aimed at ridding golf of its traditionalist image, before joining the news.ladbrokes team.